Headspace

Integrated

Published on: Adsoftheworld

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Outdoor

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73% of all Canadian professionals and students aged 20 to 64 have been reported as victims of stress to varying degrees. This brand awareness campaign aims to improve their state-of-life by elevating their state-of-mind with the help of guided meditation on the Headspace app.

Ambient

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Instagram

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Linkedin

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Art Direction: Joe Khoury